Happy Earth Day!
Today, April 22, is a time to show your support for the environmental protection movement.
50 years on from the first Earth Day, a lot has changed – including environmentalism’s reputation.
Gone are the days when eco-warriors were the definition of crunchy, wearing fleeces and cargo trousers.
Now, the fashion and beauty worlds have embraced an eco-friendly approach, incorporating sustainability into everything from skincare to shoes.
As a result, these days you can fulfil your shopping craving while also showing your appreciation for the environment.
We’re all for that, so here are our top fashion and beauty buys for today.
Good reason for ethical pumps
The original, and cult, ethical pump brand Toms has relaunched its classic Alpargata shoe (originally launched in 2006) with new colours.
The brand now gives one third of all its profits to Grassroots Good.
Our favourite is the Eco Dye Twill Alpargata (pictured above), which uses half the energy and water to make compared with a regular shoe, while the uppers are made from post-consumer plastics and lining from wood pulp, which is harvested from sustainably managed forests.
Way to feel good when you’re walking.
Scrub up well with a refill of coffee
From Earth Day (today), you can purchase products on the eco beauty brand UpCircle’s website as a refill, and can send back the packaging via Freepost, where it will be sterilised, refilled and returned back to you — saving customer costs and carbon footprint (we should also mention that UpCircle’s packaging is 99 per cent plastic-free).
The indie brand is a pioneer when it comes to by-product beauty, repurposing ingredients including argan, tea, juice, date, olive and wood that are by-products from its industries. We love the coffee face scrub.
Sustainable soap in handwash kit
Swedish brand Forgo is the first and only powder-to-liquid handwash delivered plastic-free.
The packaging is both recyclable and compostable, refills arrive in a thin paper envelope, and the sustainable, concentrated soap powders contain 99 per cent natural ingredients. Just add water.
Handwash starter kits include three soaps and glass dispenser.
Find the perfect balance for your misbehaving skin
Neighbourhood Botanicals is the first UK beauty brand to go carbon-negative, offsetting more than double the emissions it produces.
Its all-natural vegan formulations are made with Ecocert ingredients and are manufactured in east London, while the packaging is recyclable.
Try the Simmer Down serum, a blend of raw and cold-pressed plant oils that will calm and balance misbehaving skin. £28, neighbourhoodbotanicals.com
Make a meal of a new jumper
With a rainbow of colourways, say hello to the new season with Fund’s edit of spring sweaters.
From pastel kola pink and mirage blue to bright macaw green, there’s a shade — and a statement — for everyone.
Sustainably made in England from a superfine wool-rich cashmere blend, they’re light enough for warmer days but still cosy enough for al fresco evening socialising.
A donation from the sale of each jumper goes to fund 100 school meals for children living in poverty.
No sweat to find a natural deodorant
GoBo Original AHA Deodorising Fluid is one of the first natural deodorants to actually deliver — and it comes in a glass bottle.
It uses glycolic acid, derived from sugar cane, to neutralise odour, while also removing dead skin cells.
It’s also vegan and free from aluminium, alcohol and parabens. And it’s UK-made for a low carbon footprint. £9.99, lamontsandco.com/gobo
Help to reduce pollution by renting clothes
In the past 15 years, global clothing production has doubled and the clothing and footwear industries now account for around eight per cent of the world’s greenhouse gas emissions, making fashion the third-highest polluting industry in the world.
The solution, says My Wardrobe HQ, is to rent clothes instead — extending their lifespan by up to 15 years.
The rental brand delivers by green courier and uses a natural detergent dry cleaner to launder its range of designer clothes.
Face meets its matcha
New British ethical and botanical skincare brand LoopEco launches today. The 100 per cent plastic-free packaging is compostable and recyclable — the box housing the Matcha Green Tea Face Mask is even embedded with seeds and plantable. Simply cover it with soil, water it and wait for your wild flowers to bloom.
As for the other products, you can expect hard-working, minimal formulas inspired by nature. We love it already.
Classic clutch control
The Hopeful, a stylishly understated accessories brand wholly made in the UK to support the regrowth of the British textile industry and with focus on well-treated workers, offers contemporary high-quality designs made with ethically sourced materials — the silver and gold Harlem clutch bag is a timeless classic made with butter-soft leather for a slouchy, relaxed look.