My Celebrity Life

‘I created a brand out of me’: Gemma Collins imparts words of wisdom to kids in business masterclass for CBBC

Gemma Collins has imparted words of wisdom for children as part of a business masterclass on CBBC Bitesize.

The reality star and businesswoman gave her top tips for aspiring entrepreneurs in her lesson, helping kids who are homeschooling.

Gemma spoke about setting up her own business and creating her brand, the GC, as part of the Celebrity Supply Teacher series.

So, what advice did Gemma have for young people?

‘Business is about giving people what they want, and what they need,’ Gemma said in her lesson, which was first broadcast in November and was re-shown on Monday. ‘As a business person, it’s about making money from it.

‘The first thing you need to do if you want to set up your own business is decide what you want to sell or buy,’ the 40-year-old added.

Gemma prioritised coming up with an ‘incredible idea’, urging viewers to ‘focus on things you love’ and ‘fix things that annoy you’.

Speaking about her own experiences, Gemma said: ‘I’ve been interested in business since I was a child. We were quite poor growing up. We didn’t have luxuries. Seeing my father set up his own business and seeing how our lives changed really motivated me to become a business person myself.’

‘TOWIE changed my life forever and since then I have gone on to set up an array of business ventures.’ she said. ‘I’ve had some great successes… but there have been some mistakes along the way. But that’s business honey, you have your ups and downs.’

Discussing the importance of branding, Gemma said: ‘You need to build your brand. A brand is your business’s identity.’

My Celebrity Life –
Gemma spoke about her GC brand (Picture: Instagram / Gemma Collins)

She added: ‘I created a whole brand out of me. Although I’m Gemma Collins, my brand is the GC. The GC, my brand, is basically a character that’s over the top and people either love or hate her.’

Gemma also urged young viewers to ‘pick your business’s personality’, ‘choose your business name’, ‘write your business slogan’ and ‘design the look of your business’.

The reality star also revealed that Sir Richard Branson is her favourite business person when asked by young children at home.

Gemma is one of a number of different Celebrity Supply Teachers to take part in special CBBC Bitesize lessons, including Bruno Tonioli, Courtney Act, Gareth Thomas and Hugh Fearnley-Whittingstall.

Meanwhile, Piers Morgan called for a crackdown on social media trolling after Gemma was bombarded with death threats. The trolling came after she was announced for an episode of ITV series Life Stories this Thursday.

Gemma Collins’s Celebrity Supply Teacher message will be made available on BBC iPlayer.

 


Credit: Original article published here.

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