It may be the start of the spooky season, but some people are already keen to spread the festive cheer, with the first Christmas TV advert from a major retailer already being released.
With October now here, you may expect to see a plethora of pumpkins and ghosts cropping up everywhere you look for Halloween.
However, the arrival of autumn means that some want to fast-forward all the way to Christmas, which is 85 days away.
Online retailer Very.co.uk has become the first big brand to launch their ad for the Yuletide season, targeting the members of the public who would rather skip Halloween in favour of Santa Claus.
While the 30-second film is set to air on ITV tonight at 9pm ahead of Grantchester, some have already spotted it on TV and heard it on the radio, much to their surprise.
‘Om gosh! I have just heard the first #christmasadvert from @very on @heartfm. Please! No! Not already!!!’ one person tweeted.
‘Just seen a Very Christmas advert. Feel sick,’ someone else said.
The advert focuses on the ‘very best excuses’ people can get away with at this time of year, using the upcoming Christmas celebrations as leverage.
In one scene, a group of trick-or-treaters head to a house for Halloween, their faces dropping as they realise that the home has been decorated for Christmas.
The people living in the house are all wearing Christmas jumpers, trimming their tree and putting antlers on their dog as they give the young trick-or-treaters, who are dressed as witches and vampires, with mince pies instead of their traditional Halloween sweets.
The advert is set to the tune of Holly Jolly Christmas, with the lyrics tweaked to explain why Christmas is the best excuse of the year to get away with things such as persuading the kids to do household chores in exchange for the gifts on their wishlist.
Carly O’Brien, chief marketing officer at The Very Group, explained that following Christmas in 2020, which ‘was pared back for many last year last-minute lockdowns’, the company ‘wanted to get into the spirit early and unashamedly embrace the season as soon as the leaves start to fall’.
While the ad is jolly enough, several people were horrified to see and hear the nod to Christmas appear on their TV screens and on the radio this early in the year.
Credit: Original article published here.