Jeremy Clarkson has been threatened with legal action after trademarking a catchphrase already used by a YouTuber, who told the TV presenter to ‘get f**ked’.
Following the success of Clarkson’s Farm on Amazon Prime Video, which follows the 61-year-old while running Diddly Squat Farm in the Cotswolds, it has been revealed that the media personality has trademarked the phrase ‘I did a thing’ as he views it as an ‘asset’.
However, Australian YouTuber Alex Apollonov, whose channel goes by the name ‘I did a thing’, is not happy in the slightest.
The comedian – who boasts over 2.6million subscribers on YouTube – responded to the news of Clarkson’s trademark on Twitter, sharing a screenshot of an article as he tweeted: ‘Oi!! @JeremyClarkson GET F**KED!’
In a follow-up tweet, Apollonov warned that he apparently has a connection in the legal profession, stating: ‘@JeremyClarkson My cousin’s girlfriend’s sister is a lawyer and she is pretty good. You better watch out,’ although it’s unclear if he may have been joking.
He then seemingly revealed that he had looked into trademarking ‘Jeremy Clarkson’ in Australia for shoes, hats and shirts, sharing in a screenshot that it cost $640 (£338).
Clarkson is yet to respond to Apollonov’s tweets.
Speaking about the catchphrase trademark, a source told The Sun newspaper’s TV Biz Column: ‘Jeremy is aware his catchphrase has taken off since he started his Amazon farm show, which has picked up a cult following.’
They continued: ‘He sees it as a bit of an asset and feels, “Why allow other people to financially benefit from it when he can?”.’
The source added that the ‘wheels are now in motion’, and so ‘it won’t be long until his own official merch comes out, which his fans are bound to lap up’.
The application for the trademark was submitted from Clarkson’s farm’s company Curdle Farm Ltd, with the potential for the phrase to be used on products including T-shirts, coffee cups and beer mugs.
Filming for season two of Clarkson’s Farm has recently been taking place, with fan-favourite Kaleb Cooper set to return alongside the former Top Gear host.
Clarkson’s Farm is available to watch on Amazon Prime Video.
Credit: Original article published here.