‘I am scared of things, I’ve got a lot of phobias,’ says Jordan North, when, actually, he’s become somewhat of a national treasure of late because of his courage.
If your days of listening to BBC Radio One are far behind you, Jordan might not have been on your radar before his triumphant appearance on I’m A Celebrity… Get Me Out of Here! which miraculously managed to return in the midst of a global pandemic – albeit swapping the treacherous snake-ridden jungle for an ice cold castle in South Wales.
The 30-year-old entered the series as an outsider but overnight, after just a few minutes of screen time, he swiftly proved himself to be unmissable television. While fans of the ITV series have watched on in horror as Gillian McKeith fainted daily, All Saints singer Natalie Appleton broke down after touching a tree, viewers were instantly charmed by Jordan’s determination to face his fears head on, even if he had to vomit of a cliff in the process.
Despite being trapped inside a coffin of snakes; being showered with bugs; or being forced to chow down on a sheep’s penis, thanks to his ‘Happy Place’ – a concept lapped up by millions and perfectly timed for another national lockdown – Jordan persevered and not only became runner-up of I’m A Celebrity (narrowly losing out to podcaster Giovanna Fletcher) but a shining example that there is immense bravery in admitting you’re scared.
It’s been six weeks since Jordan left Gwrych castle, but actually the trials have only just begun.
In the time he’s returned to the day job DJing to millions of listeners at the weekend, he’s now putting that newfound confidence into his everyday life.
‘I used to turn a lot of work down and say no to things because I liked staying in this safe, cosy comfortable lane,’ he tells Metro.co.uk. ‘Now I’m like, “let’s do it. If it goes wrong it goes wrong.” I’ve just got more confidence.
‘I’d be putting things on Twitter or Instagram and I’d think “Oh, have I spelled that right? What if people don’t find it funny?” Now I’m just like, “do it.” So I’ve taken it from little things and taken it to big things.’
During his stay in the castle, to prove the aforementioned fears are very much real, his Radio One colleague, Nick Grimshaw, told listeners Jordan has to take the stairs at work because he’s too terrified to enter a lift.
That hasn’t changed.
‘I know it sounds ridiculous but I can get in glass lifts, the see-through ones, but they’re not actually the Radio One ones so I have to walk all the way around. Because of the Covid you’re only allowed to go in them to go up and get in proper lifts so I’m still taking the stairs at Radio One. However, I did get in a lift with my agent and it was the longest 30 seconds of my life. I’m slowly getting there.’
But more than that, he’s taking giant leaps to overcome enormous anxieties.
‘I’ve said to my friends and family, the whole experience has given me a boost so I’m looking at flights to go away; I want to go to New York because I’ve always put it off because I’m scared of flying, I only fly if I absolutely have to. I want to go to Berlin, Dublin and all these great cities in Europe for a few days. So yeah, I’m facing up to them slowly but surely.’
If anything, he doesn’t give himself enough credit. After turning down jobs to stay in the ‘safe lane’, in 2021, as well as launching the seventh series of his podcast Help, I Sexted My Boss and embarking on a supporting tour, you’ll become even more acquainted with Jordan who is gearing up for a slew of big TV projects.
‘There’s been nice conversations and sometimes when I’m in these meetings I’m like, “Are you sure?” And sometimes that’s a bit of pressure as well because it’s important people,’ he says.
I used to turn a lot of work down and say no to things because I liked staying in this safe, cosy comfortable lane
‘There’s not much I can say but I’m really looking forward to 2021. There’s a few TV shows which I’ve watched for years and there’s one I’m taking part in that I’m really excited about but I can’t say too much and I’ve learned my lesson because after I did my first interview with Greg [James] on the Monday morning breakfast show [he let slip he’s been booked for Saturday Night Takeaway] I was all hyper so I had a very good call with my agent.
‘There’s a lot of exciting projects that I’m really buzzing for.’
While the TV offers are coming in thick and fast, he insists radio will always be his ‘bread and butter’.
‘That’s what I want to do. As long as I’ve got the radio I’m happy with whatever comes along. But on Radio One I only just started the weekends properly in September so that show is still new and I’m still trying to grow that audience.
‘That’s my main focus in 2021 – to sound the best I can. Whatever else comes along is great, if it’s fun and I want to do it then even better.
‘I’m really looking forward to this year but Radio One is always my priority.’
Season 7 of Help I Sexted My Boss is now available with episodes released every Tuesday and Friday.
Credit: Original article published here.