My Celebrity Life

Piers Morgan ‘very difficult act to follow’ for Good Morning Britain admits ITV boss as ratings dip

My Celebrity Life –

Piers Morgan is a tough act to follow on GMB (Picture: Ken McKay/ITV)

ITV boss Kevin Lygo has admitted former Good Morning Britain host Piers Morgan is a ‘difficult act to follow’ after he walked out in the wake of his comments about Meghan Markle.

During a panel at Edinburgh TV Festival, Kevin was asked who might be stepping into Pier’s place after the broadcaster walked out on the show after six years.

Kevin revealed: ‘It’s a very difficult act to follow and what we are doing is having a range of people.

‘We have Susanna [Reid] as a lynchpin, we have had all sorts of people sitting next to Susanna and we are just trying to see what works.’

Ratings have dipped since Piers left, with numbers not having reached as high as his final show.

An ITV spokesperson told MailOnline: ‘Good Morning Britain’s audience share year-to-date stands at 22%, which is in line with 2020, and up on 2019’s audience share by 1.2 share points.

‘The show’s audience is holding up well therefore in 2021, and is also posting year-on-year increases for family audiences, and 16-34 year old viewers.’

Sources said: ‘Bosses are pleased with the ongoing performance of GMB which has remained strong following the Olympics and also when compared to last year which saw record ratings due to the pandemic.

‘The mix of guest presenters alongside GMB favourites is working out well. To see a rise in the all-important commercial demographic of parents and 16-34’s is great to see too.’

Piers had left the show in March after he had caused controversy with his comments about Meghan and Prince Harry’s bombshell interview with Oprah Winfrey.

He had claimed not to have believed Meghan was not offered support when she was feeling suicidal and criticised the couple for ‘trashing’ the Royal family.

Piers said on the show after the Oprah interview aired: ‘I’m angry to the point of bawling over today. I’m sickened by what I just had to watch.

‘This is a two-hour trashathon of our royal family, of the monarchy and everything our queen has worked so hard for and it’s all been done while Prince Philip lies in hospital.

‘They trash everybody. They basically make out our Royal family are a bunch of white supremacists by this race bombshell. They didn’t name any which one it was, they just throw it out there so it could be anybody. Well, you better say it fast.’

It is thought that the broadcaster chose to walk away from the show rather than to apologise for his comments on air, and last month doubled down on his refusal to say sorry to Meghan.

After Piers admitted he missed the GMB viewers, a fan wrote: ‘Yes Piers stop sulking, say you’re sorry and come back and make GMB great again.’

Piers responded with a crying laughing face, adding: ‘I’d rather eat vegan sausage rolls for the rest of my life than apologise for disbelieving Princess Pinocchio.’


Credit: Original article published here.

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